950,000 Gay & Lesbian Travelers Visit Ft. Lauderdale Each Year
& Spend Approximately $1.2 Billion.
(Fort Lauderdale Convention & Visitor Bureau)

GayFtLauderdale.com receives between 10,000-14,000 unique users a month. We are NUMBER 1 on all the search engines under "Gay Fort Lauderdale" and relevant terms. On Average, our advertising hotels receive over 780 referrals from us every month. 


"Hey just wanted to let you know that your website is the bulk of my hits to my website. thanks. You are 30% of the hits against any other website. I thought this info would help you out in your advertising. 
Thanks again
Carol Moran, New Moon Bar 

860,000 Gay & Lesbian Travelers Visit Ft. Lauderdale Each Year
& Spend Approximately $850 Million.
(Fort Lauderdale Convention & Visitor Bureau)

With all the buzz in the news about same sex marriages, Fort Lauderdale will gain from increased gay honeymoon business and anniversaries.

The so-called Venice of America has become one of the top gay and lesbian resort destinations not only in the U.S. but also in the world. In the last 10 years, Lauderdale has experienced a renaissance, growing into an all-encompassing first-class resort those appeals to 655,000 gay and lesbian travelers yearly. In 2002 alone, of the 8.1 million tourists who arrived, 1.8 million from overseas, 0.5 million from Canada, 15-20 % were gay and lesbian tourists and snowbirds. With 100 gay-owned establishments (the biggest gay nightlife in North America) including neighborhood bars, pubs, restaurants, clubs, specialty environments, 3 gay-friendly beaches and over 30 gay hotels (and still counting) Lauderdale caters to a widening market. From budget to luxury accommodations, gay businesses will no less than flourish this 2004.

American Gay & Lesbian Travel Market Represents A $54.1 Billion Travel Market
(10% of the U.S. Travel Industry)
Ongoing research at Community Marketing, Inc. indicates the following: 

American gay & lesbian travelers in 12 months...

Gay & lesbian travelers in the past 12 months...
• 97% Took vacations in the past 12 months (national average is 64%)
• 86% Took at least one short (1-3 nights) US domestic vacations, 46% took 3 or more short (1-3 nights) US domestic vacations
• 81% Took at least one long (4+ nights) domestic US vacation; 50% took 2 or more long US vacations
• 37% Took at least one long vacation to Europe; 12% took 2 or more long vacations to Europe
• 17% Took long vacations to the Caribbean, 15% Canada, 15% Mexico, 13% Australia/South Pacific, 9% Asia, 7% Latin America, 3% Africa
• 82% Spent 5+ nights in hotels
• 72% Rented cars, 18% with 15+ days of car rentals
• 20% Took at least one cruise (national average is about 2%)
• 40% Traveled on business, and 57% of those book known “gay friendly” airlines, hotels, etc. when on business trips
• 36% of those who traveled on business flew first class; 39% flew in business class; 47% spent 11 or more nights in hotels

Demographics...
• 76% have household incomes above the national average ($40,000+)
• 30% have household incomes of $100,000+
• 84% Hold a valid passport (national average is 29%)
• 67% Belong to frequent flyer programs (national average is about 25%)
• 53% Spent $5,000 or more per person on vacations in the past year
• 32% Plan to increase their vacation spending in the coming year; only 16% indicated a planned decrease
• Only 7% reduced travel over the past year due to terrorism/security concerns, and only 3% due to SARS
• 82% Are college/university graduates (national average is 29%)
• 72% of those who took the 2003 survey are gay male, 23% are lesbian; 61% are in a committed relationship; 5% have children at home
• 55% Hold professional/executive/management positions

References
Gay & Lesbian Travel Surveys, Community Marketing, Inc., San Francisco, CA;
American Traveler Survey, Plog Research, Inc. published in Travel Weekly; FrequentFlier.com